Mastering the 30-Second Pitch...
What's an elevator pitch, and why do you need one? And how can you craft the perfect pitch for your business AND guarantee that your prospects will listen to you while you deliver it?
Take a tip from pitch master Donald Trump. Love him or hate him, this Business Week article,
Mastering the 30-Second Pitch, outlines the four questions you must ask...and answer... so that you can deliver a compelling story.
A short and worthwhile read!